For many companies, their first business goal is tied to revenue and sales, and sometimes, to improve customer service to retain existing customers. However, few small businesses talk about being profitable – which is more important, revenues or profit?

Obviously, you cannot have one without the other, but potentially by only focusing on generating revenues, you could be damaging your business’ profitability, and although you may have reached your business goal of writing $1 million in sales revenues, if your business expenses are $1.5 million, you’re more likely to attend bankruptcy court than a celebratory sales party!

Simply stated, generating high revenues is just one piece of the profitability puzzle and if you are looking to manage and even grow your business, your first goal must and always be, to be profitable. So, how can you drive profitability?

In this eBook, we review the 5 key strategies you need to ensure your business is profitable.

Discover how to:

• STEP 1 – Manage your costs
• STEP 2 – Increase your revenues
• STEP 3 – Be more productive
• STEP 4 – Drive efficiencies
• STEP 5 – Know your business.